Toyota has released the new Tundra Hot Rod. Toyota assisted Phoenix-based project partner Sucker Punch Sally’s by providing a flat black Tundra Regular Cab 4×2 for the hot rod conversion. The exterior received candy red hotrod flames, Bonneville moon hubcaps, a custom 1950’s Toyota logo in the grille, and a custom cherry bomb exhaust.
Sucker Punch Sally’s also went old school inside with the installation of a full custom tuck ‘n’ roll interior. Additional interior modifications include a custom headliner, dash pad, and carpet along with hand-turned brass dashboard controls. The interior is topped off with a custom curly maple wood cargo deck.
Fender Guitars also made significant contributions to the project. Inside, the Toyota Tundra Hot Rod features Fender Guitar custom radio knobs and installed in the truck bed is a polished wood floor, using the Fender Custom Shop’s finest flamed maple. Sucker Punch Sally’s also added custom aluminum side panels and railing.