2008 Toyota Highlander

Toyota Motor Sales (TMS), USA, Inc., unveiled the all-new next-generation Highlander and Highlander Hybrid mid-size sport utility vehicles (SUV) at a press conference at the 2007 Chicago Auto Show.

“Highlander holds a unique distinction within the Toyota brand and within the industry,” said Don Esmond, TMS senior vice president, automotive operations. “Along with the 4Runner and the FJ Cruiser, it anchors one of the industry’s only three-vehicle, mid-size SUV line-ups. Equally important, along with Prius and Camry Hybrid, it is a key component in the industry’s only three-vehicle hybrid strategy.”

The 2008 Highlander is significantly larger, roomier and more powerful than the vehicle it replaces. Yet its fuel efficiency will be virtually unchanged. It is noticeably quieter, smarter, with improved versatility and ride comfort. It will offer the highest level of standard safety equipment in a segment where safety is at the top of purchase considerations. And, it’s all wrapped in a package designed for buyers who want to stand out and make a statement.

Highlander will have no equal to its comprehensive list of standard safety features. It will provide a segment-leading total of seven airbags, including a driver’s knee airbag and roll-sensing side curtain airbags for all three rows.